SEO
SEO Resource Page – Raleigh NC – by Martin Brossman - Provided as community service from SBCSpeakers.com, the Small Business Center and Chamber of Commerce training resource in NC . Special thanks to Pat Howlett and www.BeTheGorilla.com for many of the contributions.
Google Trends:
http://www.google.com/trends – Google Trends: learn what is popular or being searched the most on Google.
Search Engine Optimizations resources:
A free Google tool for finding keywords
https://adwords.google.com/select/KeywordToolExternal
How do I use the Free Google Keyword Tool?
by Martin Brossman and Andrew Hill
Video: http://www.youtube.com/watch?v=HY36dDuVMM4
http://freekeywords.wordtracker.com/ – A free version of the paid WordTracker tool.
http://www.alexa.com/ - Important tool for knowing your websites ranking and how well it is doing in Web presence. Look up your site and/or your top competition.
http://www.backlinkwatch.com/ – Useful tool to see what links go into a website ( backlinks) and from where. Note: annoying popup may appear when you start, just click “close this thing :p”.
http://www.cherrypickersoftware.com – A competitive analysis tool (will ask for your email and it their list generating tool.
http://adlab.msn.com/Online-Commercial-Intention/Default.aspx – Tool from Microsoft for “Commercial Intent” analysis
http://www.google.com – Google Wheel: If you do not see the Wonder wheel
While on Google… Click on the “Search Setting” (upper right), scroll to the bottom
and deselect “Google Instant”
http://www.Copyscape.com - To determine if someone is copying your content.
ttp://www.google.com/alerts - Use quotes to seem when something is indexed by Google
Pingoat.com, Pingomatic.com and/or Pingler.com – Pinging tools (explained in class how to correctly use).
http://www.google.com/webmasters/
How Google Crawls (googlebot) a website - Click here to read
Microsoft Keyword Forecast – Use this tool
See how competitive your site already is in the search engines – Use this tool
GoRank’s Related Keyword Lookup tool – Use this tool
A Page Rank Checker:
http://www.prchecker.info
Free to analyze your website:
http://analyze.websiteoptimization.com
Spyfu.com – Competitive Intelligence (enter a domain name or key phrase) – Use this tool
Google Trends – Use this tool
Check the History of a Domain name – Use this tool
The Wayback Machine (tracks a websites life) - Use this tool
Directory Sites:
http://www.google.com/places – Make sure your business is listed in Google’s own free business listing
http://getlisted.org/ – Way to see if your business is listed on Google, Yahoo, etc.
http://www.expressupdateusa.com/home.aspx – A core directory, used by Info USA (mentioned in the classes).
Web and Reputation tracking tools:
http://www.google.com/alerts – When Google finds or re-finds you or your website it lets you know in an email.
http://www.socialmention.com/alerts/ – When you our your business shows up on Social Media, sent to your email.
http://www.trackur.com – Powerful and affordable reputation management website that lets you know how you or your business is being talked about on-line. See the 15 day trial.
Press Releases on-line:
http://PRSurvival.com - Quality Affordable Targeted Press Releases for the Raleigh, RTP NC and Atlanta area that also help Cancer Causes with the profits.
http://pressreleasepoint.com/ - Free press release distribution center.
Local Discount sites (paid and free):
http://livingsocial.com -Local Coupon
http://savecity.com -Local Coupon
http://www.groupon.com/ – Top Local Coupon (most popular)
http://www.FourSquare.com – Highly Social, free to just join and companies can create a discount coupon.
Other
http://whatismyipaddress.com/ – Show where you are logging in form Google or the Internet perspective. Google uses this data to provide local content.
http://www.copyscape.com/ – To make sure your work is not being stolen on the web and find out if there is a duplicate of your content.
Understanding Geolocation:
http://www.pcworld.com/article/192803/geolocation_101_how_it_works_the_apps_and_your_privacy.html
Privacy and My Location with Google Maps:
http://maps.google.com/support/bin/answer.py?hl=en&answer=153807
http://www.compete.com/ A powerful free tool to see how your website completes with other businesses.
If you find this useful let Martin know on Facebook: http://facebook.com/martinwbrossman where you can find useful tips and upcoming events.
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Find out about all Martin Brossman’s Training for Small Business Centers and Chambers of Commerce at:
http://www.SBCSpeakers.com or Martin’s Business resources on Social Media, Business Networking, Reputation Management, Linkedin and Social Networking at http://www.ProNetworkingOnLine.com
If you have comments of what you like, suggestions or want to be on our mailing list let us know: martin@coachingsupport.com or call (919) 847-4757
Martin can also be reached at: 919 847 4757 and 4441 Six Forks Rd. Raleigh NC 27612
